Dieter Rams is one of the most influential industrial designers of the 20th century. He is best known for his work during a span of 40 years designing for the Braun company. The following is how Dieter Rams defined 'good design' in Dwell Magazine (Sept. 2009); humorously, these guidelines could serve well for designing - not only objects, but a more efficient & fulfilling life, as well.
May his words be of use and inspiration.
Good design must:
1). be innovative
2). be useful
3). be aesthetic
4). be unobtrusive
5). be honest
6). be durable
7). be thorough to the last detail
8). help a product be understood
9). be concerned with the environment
10). be designed as little as possible
